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 IntermixMedia is a relatively new company. Their 2004 annual report just arrived around Thanksgiving. (Stock Symbol MIX) MIX trades around $4.00. On the downside, the company markets various items in the personal care area, lotions and potions you could say. The upside is that 50% of their revenues in the past have been derived from marketing, Affiliate ads that pay per click, and ad space on Intermixmedia's sites(previously known as eUniverse symbol EUNI). Some sites are free and others are subscription based(usually offering some basic level free intro usage). The sites include content such as pictures, jokes, animations, greetings, poems, stories etc. They have an affiliate program of their own called partner to profit, P2P. Competition in this area includes Valueclick (nasdaq: VCLK), Advertising.com, Sportsline.com and Traffix. They own over 600 domain names and about 25 registered trademarks. In 2004, Intermixmedia lost $(0.49) per share. They have little long term debt and about 6 million in cash. Last year 50% of revenues were from marketing and 50% from the network of websites. This year only 37% of revenue is expected to come from marketing. They believe gaming, site subscriptions and personal networking will increase from 50% to around 63%.

 

 

 

 

 

 

 

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